Role : Design Lead

Launch : 2022

Whirlpool Glass Door DC Ref

Executive Intent

Popularity of Glass Door refrigerator in Whirlpool Frost-free category demanded cascading of glass door refrigerator series for India market for the mono-door Direct Cool refrigerator .

Local Adaptation of Design / Design Concept

Our Whirlpool Global Visual Brand Language guidelines demanded translation of the same for the DC ref as well

Challenges faced

Integrating lock in the Glass Door refrigerator and weight balacing of heavy glass door on the same current hinge used in SS doors